UNCOPYABLE: How to Create an Unfair Advantage Over Your Competition.
May 14, 2020
Steve Miller is the author of the Amazon #1 best selling book, UNCOPYABLE: How to Create an Unfair Advantage Over Your Competition.
Steve is passionate about helping you, and our cooperative flourish, so he restructured his keynote presentation to reflect the times and presented a webinar just for the BLUE HAWK community. In this session, he shared seven actionable strategies you can work on right now. Included were:
How you should NOW be selling and marketing.
The #1 mistake most marketers make and why it could backfire when things turn around.
The big takeaway BLUE HAWK Member, Refrigeration Sales Corp., got from Steve’s book. (Rhonda Wight, their President, says “It changed our company.”)
How to develop relationships beyond loyalty to unbreakable “attachment.”
What a true referral marketing strategy (now more important than ever) looks like today.
What you can do to ramp up the value of your educational offerings.
How Nordstrom became famous for customer service and how you can steal their secret.